This interactive, creative and highly practical workshop is led by Daniel Lee, an experienced editorial consultant and a journalist for The Guardian, The Times and the Evening Standard. It will give you the tools and the skills to set up as a freelance, create your own digital or print start-up or build a new PR presence for your company or campaign.
There will be extensive help, including case studies, for generating ideas, winning contacts and developing your own business plan. The workshop will give you everything you need to be confident about taking the plunge into the digital world or starting out as an “entrepreneurial journalist”.
Full of case studies and success stories, it is aimed at anyone who wants the freedom to take an independent path in the creative industries, including journalists, marketeers, PR professionals, writers, filmmakers and publishers
What do you want to achieve?
Essential skills overview
Inspiration: what’s out there, from local to international?
Finding and selling your ideas
Being an entrepreneur and management