2021 dates coming soon. Get in touch for more details.
Social Media & Digital Skills

Podcasting Made Perfect


This highly interactive and practical workshop will provide you with an introduction to podcasting, what it is, how it works, who’s listening, what you need to set up a podcast including the kit to record and edit and the editorial processes you should put in place.


Podcasts can add to your business’s profile and brand and are now an important tool for PR’s and Marketing Teams to reach new audiences.


If you work in PR, Marketing or Journalism, here will be an opportunity to plan out your own podcast, try out recording equipment and editing software and receive feedback on your podcast ideas.

Why choose PA Training?

Recognised training

PA Training is the training division of the national news agency for the UK and Ireland, with a client list which includes every national news provider across every national newspaper, TV broadcast and radio.

Industry experts

As Europe’s leading training company for journalism, multimedia and public relations, our courses are only ever taught by trainers who are thought leaders who are working professionals in their specialism.

Course outline

Introduction to podcasting

  • Podcast – a definition (what a podcast is and what it isn’t)
  • How podcasts are consumed
  • A brief history of podcasting
  • Why podcasts are becoming so popular

Thinking through your podcast

  • Format – monologue, interview, co-hosts, episode and series length
  • Content – what’s my podcast about?
  • Identifying your audience Scripting and preparing
  • Processes, procedures and workflow
  • Presenting – being a good presenter

The kit you need to create a podcast

  • What equipment you need to record
  • Editing software options
  • Where and how to host your podcast

Recording and editing a podcast

  • Recording yourself and/or a guest (opportunities to take and pitfalls to avoid)
  • Basic editing (how to edit and how much to edit)
  • Practical session – have a go at recording and editing

Promoting and marketing your podcast

  • Using social media to grow an audience
  • Taking time to review and improve

Course rating

We’re proud that delegates score the content of our most popular courses 9.3 out of 10 on average

Highly recommended

We rely on feedback from each delegate to help us to continue as the leading training provider for Social and Digital
What our clients tell us

“This course covered a lot of ground in a short space of time. Would recommend.”



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Speak to a training advisor

If you’re interested in finding out more about our Podcasting Made Perfect course, please don’t hesitate to contact us and a member of our team will be in touch.