Learn how to manage the fall-out from a crisis in today’s social media-driven world – before it happens. Handled well, damage can be limited; handled badly and it can have a huge effect on image and profits. This course examines worst-case scenarios and what to do when things go wrong.
Managers, communication professionals and customer service professionals who need a ‘what-if?’ mechanism in place should something goes wrong.
Planning in advance to prevent crises
Creating a tailor-made crisis strategy
When the unexpected happens
Empowering your employees
Learn what journalists want to see, get your press releases picked up and published.
Use the right tools, understand the key channels and how to use them to cover your campaign.
Empower employees, support organisational values, mission, vision and business objectives.
"Worthwhile and proved a very good refresher. Jo Ann was clear and concise, the handouts were very thorough."
"A very interesting and thought provoking day. I liked the style of discussion and small group/informal environment."