PA’s viral content is designed to deliver fresh and unique stories that really stand out from the crowd. We offer up the best content,
original features and unusual takes on the day’s events which are all begging to be shared.

Snappa Icon

A focus on the
hottest trending stories

Snappa image Icon

High quality images & videos
sourced from our teams

Snappa Phone Mockup
Snappa Social Icon

We combine the best of social
media to drive the story

Snappa Sharing Icon

All our stories are
designed for sharing

Snappa Phone Mockup

Drawing on 150 years of experience

Our viral stories give you the type of offbeat commentary you didn’t think you could get from the PA
– whether it’s news, sport or just something weird that’s breaking the internet.

Delivery methods


Our content API is a great way to increase engagement with your readership in a cost effective way. With up to five rich media assets attached to every story, your platform can instantly access stories ready for digital use, helping it to become more up-to-date, more engaging and more shareable.

Download portal

For customers who wish to manually access our stories on an ad-hoc basis, we can offer a subscription to our download portal, where the relevant assets can be accessed on a story-by-story basis.

Our latest viral stories

  • Watch: SUV smashes into a home in the US
    An SUV smashed into a home in the US, slamming through the living room wall. The driver told police she blacked out prior to the crash that sent her SUV straight through a brick wall in Milwaukee, Wisconsin, on Thursday morning. Although he wasn’t at home during the crash, the...
  • Scenes of chaos at Heathrow and Gatwick as British Airways cancels flights due to computer problems
    British Airways has cancelled all flights from Gatwick and Heathrow as computer problems cause disruption worldwide. Passengers have been told not to travel to the London airports because of “extreme congestion” at the terminals, with all BA planes cancelled for the day because of a “major IT system failure”....
  • Chelsea forgot to wear black armbands in first half of FA Cup final but fixed their mistake at half-time
    Chelsea apparently forgot to wear black armbands for the first half of Saturday’s FA Cup final against Arsenal at Wembley – after it was announced earlier this week that the team would wear them to honour those lost in the terrorist attack in Manchester. Many fans noticed the players were...
  • Arsene Wenger just became the first manager to win the FA Cup seven times
    Arsene Wenger has become the most successful manager in FA Cup history after overseeing a record seventh triumph on Saturday as his team secured a 2-1 victory against Chelsea at Wembley stadium. 7 – Arsene Wenger has won the FA Cup seven times, more than any other manager in history....
  • Chelsea fans heap praise on Gary Cahill for ‘unbelievable’ goal-line clearances against Arsenal in FA Cup final
    Arsenal may have been leading in the first half of the FA Cup final – after taking the lead early on through a goal from Alex Sanchez – but Chelsea fans appeared to be more than impressed with Gary Cahill’s performance on the pitch. The 31-year-old Chelsea defender and captain...
  • Watch Jeremy Corbyn play football as he vows to make the sport ‘for the many, not the few’
    Labour leader Jeremy Corbyn showed off his football skills as he talked about the party’s commitment to generate more funds for the grassroots game. An Arsenal fan, Corbyn used the FA Cup final day to highlight Labour’s manifesto commitment to ensuring 5% of the Premier League’s domestic and international television...


  • By submitting this form you are agreeing to our privacy policy