Course Description
This 'Editing a Leisure guide' course will ensure that newspaper's What's On guides are targeted at the right market. The course is based on current research findings and looks at how people spend their leisure time; you will also learn about how the leisure guide can become an essential tool.
Who Should Attend?
- Editors, deputy editors
- Feature editors
- Designers
- Anyone taking responsibility for the content and layout of an entertainment guide.
Course Outline
- Analysis of your content
- Target markets - find out how to gauge them and hold their interest
- Tips and best practice on listings and reviews
- Learn about the print/ web relationship
- Learn and develop skills on design and layout
- Get involved in the practical preparation of pages
Testimonial
"When I wanted a way forward for a new What's On magazine for the Lincolnshire Echo the first place I turned to was Peter Sands. Peter not only gave me excellent advice but helped us shape our own ideas into a workable strategy. With the world of technology and entertainment moving so quickly I'd recommend everyone to attend the course. It gives a fantastic insight into a changing worls and how newspapers can best adapt to provide compelling content."
(John Grubb, Editor, Lincolnshire Echo)
Course Length
- Two days.
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